For media buyers and agencies running Meta ads
Every night the assistant pulls data from your ad accounts, fills in client Google Sheets on its own, finds what dropped, and at 9:00 sends a Telegram report: what happened yesterday and what to do today.
Video · 1:37
What the assistant looks like at work and what a media buyer sees in the morning, before opening Ads Manager. The video is in Ukrainian.
Sound familiar?
Yesterday’s numbers are in Ads Manager. The client’s report lives in Google Sheets, and you have to fill it in by hand again. The client is already asking on Telegram: “So, any leads?”. And you’ll notice creative #4 burning out only when the cost per lead has doubled.
With two ad accounts it’s bearable. With twenty, half the morning goes into just collecting numbers. There’s no time left for analysis.
So I built an assistant that takes this routine off your plate.
How it works
It goes through every ad account, does the math, compares with previous days and writes the report. You wake up to numbers already in the sheet, problems highlighted, and advice waiting in Telegram.
Yesterday’s numbers from every ad account: campaigns, ad sets and every creative separately.
Compares with yesterday and the 7-day average, looks for burnout, overspend and campaigns with no results.
A new row in each client’s Google Sheet, with weekly and monthly totals.
To Telegram, to everyone it concerns: the media buyer and the project manager.
At 13:00 the assistant refreshes the last three days again: Meta attributes conversions with a delay, and the sheet should show accurate numbers.
Morning report · 09:00
Campaigns, spend, results, CTR, CPC, CPM and cost per result. Under the image — a plain-language summary, and buttons that open Ads Manager and the client’s sheet.
What to do today
The assistant breaks down every campaign and compares creatives with each other: which one is best right now, which one burns budget without results, and which one is starting to burn out.
Alerts
Thresholds are set per project: one set for traffic, another for Direct messages, and for sales the assistant watches ROAS.
Thresholds
Every alert is a threshold rule you can see and change. Agency-wide thresholds are set once, and any project can override them.
Dashboard
Each project gets a card: spend, results, CTR, cost per result and a status light. Turn on “Problems only”, sort by severity — and you see where to start the day.
Project page
Yesterday’s metrics next to 7- and 30-day averages, a campaign table, monthly charts, alerts, recommendations and quick links to Ads Manager and the client’s sheet.
Agency overview
Total spend, results and cost per result by campaign type: traffic, Direct messages, leads, sales. The cheapest and most expensive CPL are visible at once.
Details
A new row for yesterday every morning. After Sunday — a grey weekly total, at the bottom — a yellow monthly total, and a new tab on the 1st.
In the bot: “My projects” → pick the ones you need → period: yesterday, 7 or 30 days. Reports arrive as images within seconds.
Hryvnia, dollar, euro, zloty or pound — set per project.
Looks at where most of the budget goes and treats the project as leads, traffic or sales.
The assistant renews Meta access in advance, before it runs out.
Account blocked for non-payment? The project list shows “Debt” right away.
For teams
All projects, settings, the agency overview and the activity log. If data collection breaks, the assistant tells you exactly what happened.
Logs into the admin panel and sees only their projects. Gets a morning report with recommendations for each of them.
Doesn’t even log in. Gets Telegram reports on their clients with the media buyer’s name and buttons to Ads Manager and the sheet.
Your data
Pricing
First I’ll show you the assistant in action and answer your questions on Telegram.
For a media buyer who runs their own clients.
For agencies with several media buyers and managers.
Large agency or special terms? Message me on Telegram — we’ll work it out.
FAQ
Yes. The assistant only reads statistics and never changes your ads. It runs on your server, tokens are stored encrypted, and access can be revoked at any time.
No. It points out what to check and explains why. The decision is always yours.
You add a Meta token, pick ad accounts, set the client’s Google Sheet and the Telegram users who should get reports. The assistant pulls the last 30 days of history on its own.
No problem. Telegram reports and the admin panel work without them, and a sheet can be connected later.
Collection runs in slots of 20 accounts every half hour starting at 05:00. 90 accounts are done by 07:00, and at 9:00 the reports are already in Telegram.
The assistant retries on its own. If that fails, it tells the owner exactly what happened and what to check.
We’ll go through reports, alerts and sheets, and I’ll answer every question. You run the ads — the assistant collects the numbers.
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